Senior Content Creator (m/f/d)

Grow with us! Start your career at IU!

Join our Online International department as soon as possible in full time (40hrs./week) at one of our locations in Germany or fully remote from Germany or UK as Senior Content Creator (m/f/d) and support us in our business growth.

Your tasks

• Write relevant, engaging and targeted content for our online marketing channels (website, email campaigns, landing pages, social media, etc.).
• Own our messaging across our various marketing channels and communicate our brand values and value propositions perfectly to our international users.
• Reviewing, editing and proofreading content written by others (or by generative AI tools such as ChatGPT) to ensure it is in line with our brand, accurate and engaging.
• The measurable success of text content and campaigns will be part of your job, which you will track and optimise against set KPIs.
• You will own your own campaigns and ensure that all content is created and delivered for multiple channels within set deadlines.

Your Profile

• At least 3-4 years' experience of copywriting/content creation, particularly for marketing purposes, and experience of writing for email campaigns and/or websites.
• Knowledge of A/B testing and ideally copywriting for testing, setups and the ability to spot grammatical or punctuation errors at a glance.
• A passion for the education industry and the ability to identify current trends and relevant topics and turn them into great content.
• Fluent in English for communication and writing.

We offer

• Be you at IU: We support and empower you to achieve your personal and professional goals. After all, your happiness significantly contributes to a positive and productive environment.
• Work wherever you want...: Digitalization is part of our DNA. So decide for yourself which place sparks the most productivity in you. You love remote work? No problem! Would you like to work abroad for a while? Our WorkFlex Benefit makes it possible.
• ... and flexible in terms of time: It's your job; We trust you and give you the greatest possible freedom to organize yourself.
• Take your knowledge to a new level: Where if not with us? Benefit from free further training, language courses and discounted study programs. With us there is always something new to learn.
• Rest well: We make an effort every day, but we also take the time to recharge our batteries: with 30 days of annual vacation plus an extra day of vacation on your birthday.
• Make your journey sustainable: Whether it's a DeutschlandTicket subsidized down to just 7 euros or a Jobrad (bike leasing) offer, enjoy the freedom of mobility for both work and personal activities, while also making an eco-friendly choice.

Who are we? Germany's largest university of applied science - and not just an excellent choice for studying, but also an outstanding Great Place to Work®! As an edutech company, we rely on state-of-the-art technology and data-driven approaches. That's why AI-driven voice assistants and other GPT systems have long become part of our daily work routine, helping us to focus on exciting projects. Here at IU, over 4,000 employees are dedicated to making a difference.

Become part of our content team at Germany's largest university! We create content and stories that engage people emotionally. This is how we bring our mission, values and exceptional culture to life and activate our customers.

Sounds like the perfect job for you? Then apply now! Simple, fast and even without a cover letter. If you have any further questions, please feel free to contact Justine Menge at recruiting-sales@iu.org.

Actions speak louder than words: We cherish our "Culture of Everyone" and would like to take this opportunity to empathize that we do not tolerate discrimination towards any race, gender, religion, age, sexual orientation or disability. We welcome you as you are and look forward to nurturing our diverse community at the IU!